Business Blog

Convenient Payments Expand Market Reach

Advertisements

The landscape of payment services catering to foreign visitors in China has seen significant advancements recentlyWeChat Pay, a major mobile payment platform, has expanded its “foreign wallet in domestic use” initiative to cover eight overseas wallet providersThis allows international consumers arriving in China to utilize their existing foreign wallet apps to scan WeChat Pay payment codes seamlessly, offering a new layer of convenience for transactions in the country.

Industry insiders perceive this expansion of “foreign card binding” and “foreign wallet usage” as pivotal in providing diverse payment options for inbound consumers, ultimately enhancing their satisfaction and sense of accessibility regarding local consumption servicesWith the increasing capabilities of these payment services, visitors can expect a more frictionless shopping experience, bolstering their confidence in navigating the Chinese economy.

The collaboration enabling WeChat Pay to support foreign wallets was made possible through deepening partnerships with China UnionPay and UnionPay International

Post-implementation, users of these eight international e-wallets are able to bind their UnionPay physical cards or activate digital card issuance, facilitating straightforward payments through WeChat Pay’s scanning system while in China.

In recent months, relevant authorities have concentrated on refining cross-border payment systems, making significant strides to improve the mobile payment experience for arriving international visitorsThis initiative involved major banks, payment institutions, and international card organizations, displaying a collective commitment to enhancing payment accessibility for foreign travelers.

The services labeled “foreign card binding” and “foreign wallet usage” signify a response from payment institutions to the guidance of financial regulatory bodies, aimed explicitly at easing the transaction processes for foreign nationals

“Foreign card binding” allows visitors to link international bank cards directly within popular payment platforms like WeChat Pay and Alipay, while “foreign wallet usage” allows them to use their foreign wallet applications to make payments without needing to download any additional apps.

This expansion of WeChat Pay’s “foreign wallet usage” capability is a significant milestone in the payment industry's ongoing efforts to achieve better interconnectednessAccording to a UnionPay representative, this collaboration stands as a testament to a broader initiative for seamless integration within the payment ecosystem, ultimately leading to richer choices and enhanced user experiences for international visitors.

Data released by WeChat Pay highlights the platform’s extensive engagement with millions of foreign persons in China since July 2023, indicating a consistent upward trend in transaction volume and value

For instance, in November 2024, related transaction figures were noted to have surged 6.4 times and 4.5 times, respectively, compared to the previous year.

Officials from WeChat Pay conveyed that this collaboration marks a vital point for enhancing the payment service offerings available to foreign individualsMoving forward, there are plans to further expand support for various international wallets, with additional products in development for more inclusive outreach to visitors from countries such as South Korea, Singapore, and Malaysia.

This year has seen a substantial uptick in the acceptance of mobile payments among inbound travelersPayment institutions have focused on risk control while enlarging the scope of “foreign card binding” and “foreign wallet usage,” enhancing transaction limits, implementing tiered user authentication, and streamlining user experiences.

Liu Huan, a senior executive at Ant Group's cross-border business division, remarked that revitalized mobile payment options in China have significantly bolstered inbound tourism consumption, injecting fresh vitality into the market

alefox

The Alipay+ cross-border digital payment platform has made strides to support payments from 13 overseas wallets through Alipay QR codesThanks to a recent directive to optimize payment services, Ant Group has collaborated extensively with various stakeholders to facilitate smoother transactions, resulting in a tripling of international consumers engaged and a sixfold increase in the consumption volume for inbound expenditures.

On November 6, UnionPay International made an announcement regarding enhancements to “foreign card binding,” declaring that overseas-issued UnionPay cards can now be linked to Alipay and WeChat Pay entirelyForeign visitors simply need to download either app, link their regionally issued UnionPay cards, and enjoy the seamless scanning payment experience afforded to domestic users.

UnionPay representatives articulated that this innovative payment model will offer bolstered conveniences for foreign visitors engaging in tourism, work, and day-to-day activities within China

Key attributes include zero transaction fees during promotional periods, extensive coverage of online and offline scenarios, and a simplified card binding process for user ease.

Experts note that this collaboration exemplifies the ongoing strategic effort initiated by UnionPay International and all stakeholders to promote the interconnectedness of payment industries and foster sustainable growthAccording to analyst Wang Pengbo from Botong Consulting, the comprehensive support for linking international UnionPay cards with WeChat Pay and Alipay represents a decisive stride towards internationalizing the payment sector, enhancing China's competitive edge in global finance, and creating fresh opportunities for collaboration among Chinese payment entities and international financial organizations.

Looking ahead, it is anticipated that more payment institutions will engage proactively in enhancing payment convenience for foreign visitors, pushing for advancements in payment optimization strategies that are both rigorous and nuanced

Researcher Su Xiaorui from Suxi Zhiyan believes that enabling foreign-issued UnionPay cards to integrate with domestic payment tools will facilitate a broader array of payment choices for overseas consumers, which is likely to reinforce their satisfaction with domestic services while also expanding the transaction volumes on foreign cards.

Latest statistics reveal that by the end of Q3 2024, the acceptance coverage of foreign cards among key merchants across China reached 99%. In September alone, over 2.5 million inbound individuals utilized “foreign card binding” and “foreign wallet usage” services, seeing growth rates of 145% and 165% in transaction volumes and values, respectively, since February.

To establish a long-term, effective framework for these payment improvements, a report recently released by the Silk Road Research Institute at Beijing Foreign Studies University highlighted diverse payment services preferred by foreign travelers in China

Over 90% of international visitors noted enhanced convenience associated with mobile payments in the countryThe National Immigration Administration also extended the allowable stay duration for certain visa-exempt travelers from 72 and 144 hours to a full 240 hours (10 days), with additional ports of entry being made available for entry and extended engagement.

The visa exemption policy is reeling in an increasing influx of foreign touristsRemarkably, 71% of first-time travelers to China come from countries eligible for the new visa will, with considerable representations from younger demographics, particularly “Post-90s,” among newcomers to China.

The array of payment methods used by surveyed travelers showcases the comprehensive enhancements China has made to its payment ecosystem, featuring combinations of cards, mobile payments, and cash optionsApproximately 91% of travelers who have previously visited China reported a perception of improved mobile payment conveniences in the country, particularly within younger traveler segments who exhibited a remarkable 90% adoption of mobile payment options.

The report advocates for reinforcing existing positive progress in payment conveniences, suggesting ongoing enhancements in the services offered to foreign visitors and further collaboration to develop new initiatives for essential payment support

Write A Review

Etiam tristique venenatis metus,eget maximus elit mattis et. Suspendisse felis odio,

Please Enter Your Comments *